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Three Intelligences

Human.   Nature.   Artificial.
Hybrid innovation that draws on all three:  design thinking, biomimicry and AI. Because complex challenges need more than one playbook.

What we deliver

We help leaders solve complex challenges across brand, product, customer experience, process, and service innovation - while building your team's capability to sustain the approach.

Innovation

New products, services, and customer experiences - using human-centred design, biomimicry, and AI.

Strategy & Brand

Business strategy, brand development and positioning, marketing planning - combining rigorous analysis with creative thinking.

Operations

Redesigning processes and systems for efficiency, reduced costs, and better experiences.

Culture & Capability

Building adaptive capability, transforming mindsets and embedding innovation skills.

6th Sense Triple Helix 

For truly complex challenges, our signature method weaves together human, nature's, and artificial intelligences — delivering breakthroughs no single approach can achieve.

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"Pia's biomimicry innovation model brought a fresh perspective — sparking a flurry of new ideas!" 

 

Innovation Commercialisation Manager, BlueScope

Trusted Among Industry Leaders

Since 2009, solving complex innovation challenges across finance, FMCG, energy, health, hospitality, sustainability, and NGO sectors. Our 96% client return rate reflects our collaborative approach, including 6+ year preferred supplier relationships with several multinational organisations.

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Westpac
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What Our Clients Say

Our clients say working with us feels refreshingly different and is rewarding – professionally and personally. Explore what they have to say.

What clients have to say

Director, Marketing Portfolio and Strategy

The Coca-Cola Company

"6th Sense are my partner of choice because they always exceed my expectations and make my team look good!

So many companies deliver the obvious and you are left feeling you could have reached the same place on your own. But 6th Sense are a breath of fresh air, they really get their feet wet. They turn data into meaningful insights and unique solutions which are actionable and exciting. They are professional, passionate, smart and make hard work lots of fun."

Consumer Insights Manager

Cereal Partners Worldwide, Australia

"The projects they have run have been extremely well structured and challenged the team throughout.

6th Sense is who we turn to when we need innovation now. They generated a raft of great insights that we could mine together to create great NPD that has now hit the market. Best of all is the enthusiasm and energy they bring to every project - I don't know how they do it!"

Head of Customer Advocacy

St George Bank, Australia

"Working with 6th Sense is so refreshing - the team's enthusiasm, energy and can do attitude is infectious.

They know when to pace and when to push, which keeps the sessions fun whilst maintaining a strong focus and energy. Their passion and authenticity sets 6th Sense apart. A sense of fun whilst maintaining a strong outcomes focus enabled a great partnership to develop our design thinking capability and resulted in work which was connected both internally and externally. Their passion and authenticity was real and immediately applicable."

Feral by Design Podcast

Wild solutions for human chaos

Feral by Design is a podcast where our Founder, Pia Williams, applies nature’s genius to everyday human chaos. At 6th Sense, we use biomimicry to help tackle complex innovation challenges. On the podcast, Pia takes a different tack: short, playful episodes grounded in real science, told through messy, self-deprecating stories. Some explore existing in-market examples, but many showcase our own original frameworks. Biomimicry with the door left open—smart ideas from nature, made relatable, practical, and surprisingly fun.

Listen to the trailer anywhere - click below

Listen to Feral by Design on Amazon Music
Listen to Feral by Design on Spotify
Listen to Feral by Design on Apple Podcasts
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This website is currently being rebuilt using biomimicry principles to demonstrate functional nature-inspired design. The new site will showcase how biological intelligence can improve user experience—a live example of our methodology in action.

© 2025 by 6th Sense Innovation Ltd.  Privacy policy 

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